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The Alfie Atkins Cultural Centre and the GDPR

We at the Alfie Atkins Cultural Centre value your privacy and strive to protect your personal data in the best possible way. On 25 May 2018, the Swedish Personal Data Act was replaced by the General Data Protection Regulation (GDPR), which is applicable in all EU Member States. The GDPR imposes stricter rules on the processing of personal data and gives you stronger rights regarding your personal data.

We want you to feel secure when you provide us with your personal data, and we strive to be transparent about how we use your data. For this reason, we have updated our privacy policy, which explains in greater detail what personal data we process and how we use it. It also explains your rights and what procedure to follow if you want, for instance, to have your personal data deleted.

Privacy policy

Last updated : 2018‐05‐23

We value your privacy

Your privacy is important to us. We want you to feel secure when you provide us with your personal data, whatever your reason is for contacting us. Here you can find detailed information about the way we process personal data and comply with relevant laws. We also explain your rights in relation to the Alfie Atkins Cultural Centre and how to exercise these rights. It is important that you feel secure about the way we process your personal data. For this reason, we ask you to read through this information carefully.

The Alfie Atkins Cultural Centre is responsible for and committed to protecting all personal data we process in our daily operations. It is important to us that people who are invited to our events, people who work at Alfie Atkins’ or apply for work with us, our visitors, customers and suppliers feel secure about how we process and store their personal data. Protecting your privacy is important to us and something we prioritise in all our operations. This privacy policy contains information on how we process, store and handle your personal data.

What are personal data?

Personal data refers to any type of information that can be used directly or indirectly to identify a living individual. For example, images and sound recordings that are processed on a computer can be personal data even if no names are mentioned. Encrypted data and different types of electronic identities (such as IP addresses) are considered personal data if they can be linked to a physical person.

Any operation relating to personal data is regarded as processing, whether performed with or without automated means, such as collection, registration, organisation, structuring, storage, alteration, transmission and erasure.

The Alfie Atkins Cultural Centre is the data controller

The Alfie Atkins Cultural Centre is the data controller of all types of personal data that we retain. This applies to all processes within our organisation. We process your personal data in compliance with applicable data protection legislation, which as of 25 May 2018 is the GDPR (General Data Protection Regulation). On that date, the GDPR came into force throughout the EU. Focusing on increased privacy protection, the GDPR regulates processing and handling of personal data.

Personal data that we process

In connection with bookings, applications, orders, purchases, enquiries or other contact, we may register, among other data: your name, personal identity number, address, telephone number, email address, professional position, the department you work in, invoicing address, current and previous employment dates, professional experience, educational grades and other certifications. In other respects, we process your personal data in accordance with the preferences you indicate, for instance when you contact us by email or fill out forms on our website.

The Alfie Atkins Cultural Centre does not collect or process sensitive personal data such as information about your health or ethnicity. Moreover, we never enter personal data in our database, which only contains information related to orders.

Purposes for which we process your personal data

The Alfie Atkins Cultural Centre processes your personal data to meet our obligations to you and provide a high level of service. This might be in connection with payroll administration, purchases via our online shop, processing of bookings for school visits, payment of invoices, responding to emails or sending invitations to events.

How we process your personal data?

We are obliged to comply with applicable laws in order to process your personal data. This means we must always have a legal basis for data processing. One example of a valid legal basis is that you have given your consent for us to process your data. Other valid legal bases for processing personal data are: to enable us to fulfil our contractual obligations to you; to comply with legal obligations; on the basis of legitimate interests.


Third party information.
We do not sell, purchase or in other ways transfer personally identifiable information to or from third parties.

We do not share your personal data with third parties other than the data processors we use to perform our services and meet our obligations to you. The only exception applies if disclosure of your data is required by a rule of law or an order of a court or tribunal.

We will never transfer your personal data to a non-EU country.

Personal data protection
We take various measures to protect your personal data. Only employees who need to perform specific tasks are allowed access to personally identifiable information. The computers/servers used to process personally identifiable information are stored in a secure environment.

We use cookies to optimise your experience when you visit our online shopping website. By continuing, you consent to the use of cookies.

We have taken measures to protect your personal data from loss, unauthorised alteration, disclosure or unauthorised access. Moreover, we have procedures in place for the management and reporting of any incidents that could affect the security of your data.


By providing your personal data, for instance in connection with the purchase or sale of products and services, you authorise the Alfie Atkins Cultural Centre to process your data in accordance with this privacy policy.

By using our website and our booking form, you accept our privacy policy. You can contact us at any time at to request information about what personal data we hold about you, or to ask for your data to be deleted.

You can withdraw your consent at any time by contacting the Alfie Atkins Cultural Centre. If you withdraw your consent, we will no longer process your data for the specific purposes that you previously agreed to.

Right to access your personal data and complaints

You always have the right to access your personal data and to ask for your data to be corrected, updated or deleted. Under certain circumstances you can ask us to limit the processing of your personal data.

You also have the right to receive your personal data in a structured, commonly used and machine-readable format. If you want to exercise any of the above rights, or if you have any questions regarding the personal data we hold about you, or about this privacy policy, don’t hesitate to contact us.

The Alfie Atkins Cultural Centre,
Co. Reg. No.: 556881–5236
Slussgatan 1, 411 06 Gothenburg, Sweden
Telephone: 031- 15 42 80

If you are dissatisfied with our processing of your personal data, we will do our best to resolve your complaint. Your privacy is important to us, and we always strive to protect your personal data in the best possible way. If you nevertheless believe that we have failed in this regard, please note that you also have the right to submit a complaint to the Swedish Data Protection Authority (Datainspektionen), or to any equivalent competent body in the future.